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Enjoy 50% off Midlands Merlin Attractions!

Locals Offer

Have a B or CV postcode? Save 50% on tickets to Warwick Castle!
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Looking for a fun local day out? Enjoy HALF PRICE entry to any of our 4 fantastic Birmingham and Warwick attractions, simply for just being a local resident!  

Discover over 1,100 years of extraordinary history at Warwick Castle, dive into a world of chocolatey fun at Cadbury World. Get creative and bring your imagination to life at LEGOLAND Discovery Centre Birmingham or explore an underwater world at the National SEA LIFE Centre Birmingham featuring sharks, otters, tropical fish and penguins. There’s so much to do, right at your doorstop. 
Discover everything Merlin’s Midlands attractions have to offer with massive savings this summer! 

This offer is valid from May 17th until July 19th 2024. 

PLEASE NOTE: When asked for your postcode, you must add the space in the postcode. For example XXX XXX rather than XXXXXX. 


  • Promotion is available for visits to the four Birmingham attractions from May 17th - July 19th 2024.
  • The 50% discount will be applied to the standard full price adult or child ticket.
  • All visits must be pre-booked online, those not pre-booked may not be able to enter if capacity for that timeslot or day has been reached
  • Discounted tickets are only available to local residents with a B (Birmingham) or CV (Coventry) postcode, validated via billing address postcode. Proof of address showing a B or CV postcode must be presented to the admissions team on arrival.
  • Ticket admits you and your family into Warwick Castle, Cadbury World, the National Sea Life Centre, Birmingham and the Legoland Discovery Centre, Birmingham at 50% off against our full price standard on the day ticket.
  • Ticket availability and timeslots will vary per attraction and due to capacity only a certain amount will be available per day per time slot. Book early to avoid disappointment.
  • For Cadbury World only: offer valid after 1pm Monday – Sunday.
  • Offer cannot be used in conjunction with any other discount voucher or offer and Merlin Entertainments reserves the right to withdraw this offer at any time.
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Extend the adventure

After an exciting day of conquering Warwick Castle, why not extend your adventure with a short break in a cosy Woodland Lodge for a truly unique sleepover experience. Set upon the bank of the River Avon, the Woodland Lodges offer a tranquil overnight escape, whilst also being the perfect place to be dined and entertained like royalty!  

As part of your short break, you’ll enjoy:

  • One-day Warwick Castle entry tickets
  • Additional themed evening entertainment
  • Complimentary cooked or continental breakfast
  • Car parking

Find out more